STP 035: Building the #1 Shark Tank Fan Site with Rob Merlino


The Hotdog Man & The FUBU Guru!

And now…The Rest Of The Story…

Rob Merlino is the author and co-founder of the #1 fan site on the web when it comes to Shark Tank.  What started as an unknown & obscure website has blossomed and made Rob the “authority” on all things Shark Tank.  He now has an easy time approaching those on the show and typically hears from them BEFORE they air.
“Keep on sucking until you “Suck-ceed”  Curly

Aside from this being fun as a fan of the show, there is a lesson here…a pattern.  Start a site, become recognized as an expert or authority, and doors will open for you.   We also talk about the monetization side of finning this blog/business as well as TONS & TONS of shark tank potpourri.  This phenomenon of Shark Tank spawning fan sites, podcasts (me!), new businesses, etc is a great example of the abundance in this world and how scarce thinking is misguided.  The pie is always expanding.

Jump IN!

Session 35 of Shark Tank Podcast is sponsored by:

Jason Bond Picks ad

An extremely popular STP guest also…

Check out his session HERE!

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Right Click Here to Download the MP3

In this episode you will hear:

  • The blog has only been up since season 3 and is already the number one fan resource on the show (Other than STP! 🙂
  • Where does Rob get his dirt?
  • If you don’t have something nice to write, don’t write it at all
  • Over 35, 000 people tried out and only about 100 will be featured during season 5 – so the odds are not in your favor EVEN if you make it to the TANK.
  • The producers recruit maybe 25% of the “treps” on the show
  • What is the show looking for, Rob’s advice how to get on the show
  • How long will Shark Tank run?
  • Is there a Shark Tank book in the works??
  • Advice to people on how to monetize your traffic
  • Plus a whole lot more…

Advice for entrepreneurs who want to get on Shark Tank:

  • You and your product have to make great TV – Don’t forget this!
  • Kickstarter – they find a fair percentage of their businesses here
  • Barbara Corcoran said she likes the wackos – they make the best guests (Not sure what you should do with this…)

Items we talked about during the session:

Rob’s favorite Product & Pitch:

Echo Valley Meats & Plate topper (Michael Sing)

Least Favorite:

Sullivan Generator

Highest Ranked Posts on Shark Tank Blog:

  1. Plate Topper
  2. Toygaroo (They went belly up)
  3. HyConn
  4. NailPak
  5. Sullivan Generator

Book that Rob recommends:

Success Through A Positive Mental Attitude

Tech that Rob could not survive without:


Party online with SharkTankBlog:



Click here to subscribe to the podcast in iTunes and leave a review.

Thank you for checking out the Shark Tank Podcast.  Hopefully you get a feel for how much I love the show and sharing this medium with fellow fans.  PLEASE HELP SPREAD THE WORD! (Seriously, tell 5 people before the end of the day)

Also “LIKE” us on Facebook on the right side of your screen!

If you have any suggestions don’t hesitate to drop me a line via the voicemail button, email (TJ {AT} Sharktankpodcast {DOT} net), or twitter.

Until Next Time…Bu-Bye!



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About the Author

TJ Hale

TJ Hale

TJ Hale is host of the popular "Shark Tank Podcast" where he interviews entrepreneurs from the show, casting directors and producers, the SHARKS themselves, and also real-life entrepreneurs. TJ is married with two sons. When he's not consulting entreprneurs or rubbing shoulders with Sharks, he's often spending time with family or practicing to one day become the Phoenix Suns mascot, the Suns Gorilla - no, seriously, click here, here, or here to check that out. To learn more about TJ, or to connect with him on social media, head over to the about page or click here.
  • Shark Tank is the best TV show in the world, and now you have the best podcast in the world. I like you got going hereTJ, great work.

    • Hey Herby, I am honored to have you in the audience.

      I would encourage all entrepreneurs to check out for some outstanding profiles of additional entrepreneurs. Yaro Starak was one of my favorites – Incredible stuff.

      • Thank you. I really appreciate the shout. I am a fan, I will be following your posts.

      • Herby is definitely an amazing Entrepreneur! Great stuff TJ.

        • Haha – Hey Mike – Herby probably owes you 20 bucks~ 🙂

          • See you are a Shark, I thought $10 was enough

          • You guys seem to be having a party without me. TJ, Mike has been helping for the past few months, so I probably owe him a lot more than $10.

            Who do you have line up for this season?

          • Well Herby I we have to touch base before I shake anyone else down.

            If you want a taste of what is to come – I give you a sample in STP 36. Great times!

  • Shark Tank is truly a unique spin on reality TV, I can honestly say there is no other program like it on TV.