STP 041: BRANDING; You’re doing it wrong! with Wes Chapman

on November 20 | in Branding, Consulting, Marketing, Non Shark Tank Entrepreneur, Slider | by | with 5 Comments


Definitely the 5 Star Guy

To brand or not to brand…its not even a question

We always hear about branding, we see it everywhere we look, every time we make a purchase.  When you watch a commercial, or a movie, or see a flyer in the mail…it is essentially a body of work that has a whole team of people getting in order to separate your from your money.  How can you as an entrepreneur ensure you are able to compete with the big boys??  Wes Chapman has been doing it since he was a little kid!

 “You measure a man not by how he stands, but how it keeps up when he falls.” – Wes’ Grand Daddy
One thing that drives Wes crazy is the amount of GURUs or EXPERTS separating you for your money without any track record for success…so I have taken the liberty of listing some of his accomplishments and clients here in the post.  We cover branding, embracing social media (it’s still in its infancy) and how Star Trek is happening right before our eyes (calm down nerds)  

Jump IN!

My sponsor is the best in the business – If the FED is going to steal your money and give it to Wall Street…take some of it back!

Session 41 is sponsored by:

Jason Bond Picks ad

He talks about how to build a 7 figure in business in 2 years by teaching others how to free themselves.

Check out his session HERE!

Click here to send this post out as a Tweet>>>>>>>>>>>>>>>>>

subscribe Itunes Shark Tank Podcast Enjoy!

Right Click Here to Download the MP3

In this episode you will hear:

  • How to start doing marketing, & branding consultation for Fortune 500 companies as a teenager
  • Why Wes loathes the word GURU
  • “Dog the bounty hunters”, long-lost bounty
  • How should we humanize social media?
  • Taking social media “Offline”
  • If someone made you a fan page with 40k followers, would you shut it down??  Guess which brand did..
  • Why ROI now means Return on Impressions and what that means for your business
  • Wes Chapman’s  inspirational early start in life, selling flowers from the family garden
  • Plus a whole lot more…

About Wes:

  • Entrepreneur since the age of 7
  • Sold first business at 11 years old
  • Worked in over 350 industries
  • Consulted Inc. 100 and 500 companies
  • Built over 5000 brands
  • Named, “Mr. Brand”

Companies that have utilized Wes’ services for branding:

  • OcraMD
  • Microsoft
  • Costco
  • Walmart
  • LIME
  • Franklin Covey
  • Cabo San Lucas Travel
  • Alaskan Airlines
  • EPIC
  • A&E
  • REAL
  • BYU
  • Young Living
  • MSN
  • Jani King
  • EPIC
  • VIPorbit ( founder of ACT! )

Wes’ advice to other entrepreneurs:

  • Money does grow on trees…

Items/people we talked about during the session:

Book that Wes recommends: ( I made him keep it short…)

The runt – working title

The Gift: Creativity and the Artist in the Modern World

No More Mr Nice Guy

Three Feet from Gold: Turn Your Obstacles in Opportunities (Think and Grow Rich)

The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change

The Thank You Economy

Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way

The Bible

Tool that Wes would recommend to all entrepreneurs:




Party online with Echo Valley Meats:




Click here to subscribe to the podcast in iTunes and leave a review.

Thank you for checking out the Shark Tank Podcast.  Hopefully you get a feel for how much I love the show and sharing this medium with fellow fans.  PLEASE HELP SPREAD THE WORD! (Seriously, tell 5 people before the end of the day)

Also “LIKE” us on Facebook on the right side of your screen!

If you have any suggestions don’t hesitate to drop me a line via the voicemail button, email (TJ {AT} Sharktankpodcast {DOT} net), or twitter.

Until Next Time…Bu-Bye!


Pin It

5 Responses to STP 041: BRANDING; You’re doing it wrong! with Wes Chapman

  1. Wesley Chapman says:

    Was a great interview! Enjoyed my time in the tank and hope it helps your audience really start thinking of possibilities, not limitations!

  2. John Brace says:

    Great story, great attitude! Here are a couple of book title ideas. Top Runt, King Runt, and Champion Runt.
    Good luck! I look forward to reading your book when it comes out.

Leave a Reply

« »